{"id":7058,"date":"2025-10-01T09:06:22","date_gmt":"2025-10-01T07:06:22","guid":{"rendered":"https:\/\/blog.etalentum.com\/es\/?p=7058"},"modified":"2025-10-01T09:07:41","modified_gmt":"2025-10-01T07:07:41","slug":"del-instinto-a-la-evidencia-como-los-datos-estan-revolucionando-la-gestion-del-talento","status":"publish","type":"post","link":"https:\/\/blog.etalentum.com\/ca\/del-instinto-a-la-evidencia-como-los-datos-estan-revolucionando-la-gestion-del-talento\/","title":{"rendered":"De la intu\u00efci\u00f3 a l\u2019evid\u00e8ncia: com les dades estan revolucionant la gesti\u00f3 del talent"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"7058\" class=\"elementor elementor-7058\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"penci-section penci-disSticky penci-structure-10 elementor-section elementor-top-section elementor-element elementor-element-2cb0acd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2cb0acd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"penci-ercol-100 penci-ercol-order-1 penci-sticky-ct  elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-decea52\" data-id=\"decea52\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b2e5abc elementor-widget elementor-widget-image\" data-id=\"b2e5abc\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image\">\n\t\t\t\t\t\t\t\t\t\t<img width=\"1024\" height=\"678\" src=\"https:\/\/blog.etalentum.com\/wp-content\/uploads\/2025\/10\/pexels-goumbik-577210-1024x678.jpg\" class=\"attachment-large size-large\" alt=\"\" loading=\"lazy\" srcset=\"https:\/\/blog.etalentum.com\/wp-content\/uploads\/2025\/10\/pexels-goumbik-577210-1024x678.jpg 1024w, https:\/\/blog.etalentum.com\/wp-content\/uploads\/2025\/10\/pexels-goumbik-577210-300x199.jpg 300w, https:\/\/blog.etalentum.com\/wp-content\/uploads\/2025\/10\/pexels-goumbik-577210-768x509.jpg 768w, https:\/\/blog.etalentum.com\/wp-content\/uploads\/2025\/10\/pexels-goumbik-577210-1536x1017.jpg 1536w, https:\/\/blog.etalentum.com\/wp-content\/uploads\/2025\/10\/pexels-goumbik-577210-2048x1356.jpg 2048w, https:\/\/blog.etalentum.com\/wp-content\/uploads\/2025\/10\/pexels-goumbik-577210-1920x1272.jpg 1920w, https:\/\/blog.etalentum.com\/wp-content\/uploads\/2025\/10\/pexels-goumbik-577210-1170x775.jpg 1170w, https:\/\/blog.etalentum.com\/wp-content\/uploads\/2025\/10\/pexels-goumbik-577210-780x516.jpg 780w, https:\/\/blog.etalentum.com\/wp-content\/uploads\/2025\/10\/pexels-goumbik-577210-585x387.jpg 585w, https:\/\/blog.etalentum.com\/wp-content\/uploads\/2025\/10\/pexels-goumbik-577210-263x175.jpg 263w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"penci-section penci-disSticky penci-structure-10 elementor-section elementor-top-section elementor-element elementor-element-5e4ebc9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5e4ebc9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"penci-ercol-100 penci-ercol-order-1 penci-sticky-ct  elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d1d40c6\" data-id=\"d1d40c6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72148eb elementor-widget elementor-widget-text-editor\" data-id=\"72148eb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-text-editor elementor-clearfix\"><p data-start=\"306\" data-end=\"781\"><\/p><p data-start=\"170\" data-end=\"756\"><strong data-start=\"170\" data-end=\"329\">La teva empresa sap realment per qu\u00e8 marxen els millors professionals? O quines compet\u00e8ncies marquen la difer\u00e8ncia entre un l\u00edder efica\u00e7 i un que no ho \u00e9s?<\/strong><br data-start=\"329\" data-end=\"332\" \/>En un mercat on atreure i retenir talent s\u2019ha convertit en la prioritat n\u00famero u dels directius, <strong data-start=\"429\" data-end=\"463\">la intu\u00efci\u00f3 ja no \u00e9s suficient<\/strong>. Les organitzacions que es basen en dades s\u00f3n les que prenen decisions m\u00e9s r\u00e0pides, objectives i estrat\u00e8giques. Aqu\u00ed \u00e9s on entra en joc el <strong data-start=\"603\" data-end=\"623\">Talent Analytics<\/strong>, la disciplina que est\u00e0 transformant la gesti\u00f3 de persones en un proc\u00e9s mesurable, previsible i alineat amb els objectius de negoci.<\/p><h3 data-start=\"758\" data-end=\"789\">Qu\u00e8 \u00e9s el Talent Analytics?<\/h3><p data-start=\"791\" data-end=\"1184\">El <strong data-start=\"794\" data-end=\"814\">Talent Analytics<\/strong> consisteix a aplicar t\u00e8cniques d\u2019an\u00e0lisi de dades a la gesti\u00f3 de persones amb l\u2019objectiu de convertir la informaci\u00f3 en coneixement accionable.<br data-start=\"957\" data-end=\"960\" \/>Aix\u00f2 implica recopilar, organitzar i analitzar dades internes (rendiment, rotaci\u00f3, clima laboral, enquestes, avaluacions de compet\u00e8ncies) i externes (tend\u00e8ncies salarials, benchmarks sectorials, evoluci\u00f3 del mercat laboral).<\/p><p data-start=\"1186\" data-end=\"1394\">La difer\u00e8ncia amb la gesti\u00f3 tradicional \u00e9s clara: mentre abans les decisions eren m\u00e9s reactives, ara l\u2019\u00fas de dades permet <strong data-start=\"1308\" data-end=\"1339\">predir, anticipar i alinear<\/strong> les estrat\u00e8gies de talent amb els objectius de negoci.<\/p><h3 data-start=\"1396\" data-end=\"1440\">Aplicacions pr\u00e0ctiques per als executius<\/h3><p data-start=\"1442\" data-end=\"1560\">El Talent Analytics no \u00e9s un concepte abstracte, sin\u00f3 una eina amb impacte real a les empreses. Alguns exemples s\u00f3n:<\/p><ul data-start=\"1561\" data-end=\"2194\"><li data-start=\"1561\" data-end=\"1675\"><p data-start=\"1563\" data-end=\"1675\"><strong data-start=\"1563\" data-end=\"1591\">Predicci\u00f3 de la rotaci\u00f3:<\/strong> detectar quins perfils tenen m\u00e9s probabilitat de marxar i actuar abans que passi.<\/p><\/li><li data-start=\"1676\" data-end=\"1825\"><p data-start=\"1678\" data-end=\"1825\"><strong data-start=\"1678\" data-end=\"1740\">Optimitzaci\u00f3 de la inversi\u00f3 en formaci\u00f3 i desenvolupament:<\/strong> identificar quins programes generen m\u00e9s retorn i com impacten en la productivitat.<\/p><\/li><li data-start=\"1826\" data-end=\"1935\"><p data-start=\"1828\" data-end=\"1935\"><strong data-start=\"1828\" data-end=\"1859\">Reclutament basat en dades:<\/strong> saber quins canals atrauen candidats m\u00e9s alineats i amb millor rendiment.<\/p><\/li><li data-start=\"1936\" data-end=\"2059\"><p data-start=\"1938\" data-end=\"2059\"><strong data-start=\"1938\" data-end=\"1980\">Planificaci\u00f3 de successi\u00f3 i lideratge:<\/strong> analitzar traject\u00f2ries, compet\u00e8ncies i rendiment per dissenyar plans s\u00f2lids.<\/p><\/li><li data-start=\"2060\" data-end=\"2194\"><p data-start=\"2062\" data-end=\"2194\"><strong data-start=\"2062\" data-end=\"2104\">Millora de l\u2019experi\u00e8ncia de l\u2019empleat:<\/strong> creuar dades de satisfacci\u00f3, rendiment i clima laboral per dissenyar accions efectives.<\/p><\/li><\/ul><h3 data-start=\"2196\" data-end=\"2225\">Reptes i barreres comunes<\/h3><ul data-start=\"2226\" data-end=\"2363\"><li data-start=\"2226\" data-end=\"2268\"><p data-start=\"2228\" data-end=\"2268\"><strong data-start=\"2228\" data-end=\"2266\">Qualitat i disponibilitat de dades<\/strong><\/p><\/li><li data-start=\"2269\" data-end=\"2297\"><p data-start=\"2271\" data-end=\"2297\"><strong data-start=\"2271\" data-end=\"2295\">Resist\u00e8ncia cultural<\/strong><\/p><\/li><li data-start=\"2298\" data-end=\"2324\"><p data-start=\"2300\" data-end=\"2324\"><strong data-start=\"2300\" data-end=\"2322\">Privacitat i \u00e8tica<\/strong><\/p><\/li><li data-start=\"2325\" data-end=\"2363\"><p data-start=\"2327\" data-end=\"2363\"><strong data-start=\"2327\" data-end=\"2361\">Cost i complexitat tecnol\u00f2gica<\/strong><\/p><\/li><\/ul><h3 data-start=\"2365\" data-end=\"2385\">Bones pr\u00e0ctiques<\/h3><ol data-start=\"2386\" data-end=\"2564\"><li data-start=\"2386\" data-end=\"2415\"><p data-start=\"2389\" data-end=\"2415\">Definir objectius clars.<\/p><\/li><li data-start=\"2416\" data-end=\"2441\"><p data-start=\"2419\" data-end=\"2441\">Comen\u00e7ar amb pilots.<\/p><\/li><li data-start=\"2442\" data-end=\"2485\"><p data-start=\"2445\" data-end=\"2485\">Seleccionar eines i partners adequats.<\/p><\/li><li data-start=\"2486\" data-end=\"2520\"><p data-start=\"2489\" data-end=\"2520\">Fomentar la cultura del dada.<\/p><\/li><li data-start=\"2521\" data-end=\"2564\"><p data-start=\"2524\" data-end=\"2564\">Revisar i adaptar models cont\u00ednuament.<\/p><\/li><\/ol><h3 data-start=\"2566\" data-end=\"2595\">Casos d\u2019\u00e8xit i tend\u00e8ncies<\/h3><ul data-start=\"2596\" data-end=\"2785\"><li data-start=\"2596\" data-end=\"2648\"><p data-start=\"2598\" data-end=\"2648\">Reducci\u00f3 del <strong data-start=\"2611\" data-end=\"2645\">30% en la rotaci\u00f3 no desitjada<\/strong>.<\/p><\/li><li data-start=\"2649\" data-end=\"2706\"><p data-start=\"2651\" data-end=\"2706\">Millora del <strong data-start=\"2663\" data-end=\"2703\">20% en el rendiment de nous empleats<\/strong>.<\/p><\/li><li data-start=\"2707\" data-end=\"2785\"><p data-start=\"2709\" data-end=\"2785\">Increment del <strong data-start=\"2723\" data-end=\"2748\">comprom\u00eds dels equips<\/strong> gr\u00e0cies a accions personalitzades.<\/p><\/li><\/ul><p data-start=\"2787\" data-end=\"2969\">En un m\u00f3n on les dades guien totes les decisions cr\u00edtiques, <strong data-start=\"2862\" data-end=\"2897\">el talent no pot ser l\u2019excepci\u00f3<\/strong>. Les empreses que facin aquest pas avui seran les que lideraran dem\u00e0.<\/p><p data-start=\"2787\" data-end=\"2969\"><a href=\"https:\/\/blog.etalentum.com\/wp-content\/uploads\/2024\/03\/Banner-igualdad-en-el-trabajo-Descarga.png\" data-rel=\"penci-gallery-image-content\" ><img loading=\"lazy\" class=\"alignnone size-full wp-image-6576\" src=\"https:\/\/blog.etalentum.com\/wp-content\/uploads\/2024\/03\/Banner-igualdad-en-el-trabajo-Descarga.png\" alt=\"\" width=\"1330\" height=\"519\" srcset=\"https:\/\/blog.etalentum.com\/wp-content\/uploads\/2024\/03\/Banner-igualdad-en-el-trabajo-Descarga.png 1330w, https:\/\/blog.etalentum.com\/wp-content\/uploads\/2024\/03\/Banner-igualdad-en-el-trabajo-Descarga-300x117.png 300w, https:\/\/blog.etalentum.com\/wp-content\/uploads\/2024\/03\/Banner-igualdad-en-el-trabajo-Descarga-1024x400.png 1024w, https:\/\/blog.etalentum.com\/wp-content\/uploads\/2024\/03\/Banner-igualdad-en-el-trabajo-Descarga-768x300.png 768w, https:\/\/blog.etalentum.com\/wp-content\/uploads\/2024\/03\/Banner-igualdad-en-el-trabajo-Descarga-1170x457.png 1170w, https:\/\/blog.etalentum.com\/wp-content\/uploads\/2024\/03\/Banner-igualdad-en-el-trabajo-Descarga-585x228.png 585w\" sizes=\"(max-width: 1330px) 100vw, 1330px\" \/><\/a><\/p><p data-start=\"2787\" data-end=\"2969\"><\/p><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>La teva empresa sap realment per qu\u00e8 marxen els millors professionals? O quines compet\u00e8ncies marquen la&hellip;<!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":10,"featured_media":7059,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/blog.etalentum.com\/ca\/wp-json\/wp\/v2\/posts\/7058"}],"collection":[{"href":"https:\/\/blog.etalentum.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.etalentum.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.etalentum.com\/ca\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.etalentum.com\/ca\/wp-json\/wp\/v2\/comments?post=7058"}],"version-history":[{"count":4,"href":"https:\/\/blog.etalentum.com\/ca\/wp-json\/wp\/v2\/posts\/7058\/revisions"}],"predecessor-version":[{"id":7063,"href":"https:\/\/blog.etalentum.com\/ca\/wp-json\/wp\/v2\/posts\/7058\/revisions\/7063"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.etalentum.com\/ca\/wp-json\/wp\/v2\/media\/7059"}],"wp:attachment":[{"href":"https:\/\/blog.etalentum.com\/ca\/wp-json\/wp\/v2\/media?parent=7058"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.etalentum.com\/ca\/wp-json\/wp\/v2\/categories?post=7058"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.etalentum.com\/ca\/wp-json\/wp\/v2\/tags?post=7058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}